LineCheck

Restaurant Success: The Biggest MISTAKE New Restaurant Owners Make! | #1MBusiness

Operator ZoneRestaurant Failures & Lessons/The Best of Evan Carmichael/14:10

Nelson Braff's been running restaurants since before half your line cooks were born, and he's watching another wave of dreamers crash into the same rocks. The biggest mistake isn't bad food or wrong location — it's operators who fall in love with their own concept instead of falling in love with their numbers. You can't romance your way out of a 38% food cost, and the dining room doesn't care how much you believe in your vision when the lights get shut off.

— The Chef's Take

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